The role of online communities in shaping the Society 5.0 paradigm: a social capital perspective
Abstract: Purpose – The study’s purpose is to understand how online communities, thanks to their knowledge-sharing potential, can help to achieve the principles of a human-centered society. The social capital theory is applied to understand knowledge contribution and knowledge sharing in online communities. Design/methodology/approach – A qualitative approach based on a single case study of an international online community is adopted. Findings – The case study highlights how each social capital facet unfolds within the online community to model efficient knowledge exchange among members. The developed social capital generates benefits at three interconnected system levels: micro (individuals), meso (companies), and macro (society). Originality/value – The paper makes several contributions to the literature on Society 5.0, social capital theory, and knowledge management by bringing the needed empirical evidence on how to exploit online digital technologies to generate the benefits associated with Society 5.0. It also demonstrates that social capital theory is a valuable theoretical lens through which to explain how knowledge-sharing and exchange mechanisms in online communities contribute to shaping a human-centered society.
engleski
2025
Ovo delo je licencirano pod uslovima licence
Creative Commons CC BY 4.0 - Creative Commons Autorstvo 4.0 International License.
http://creativecommons.org/licenses/by/4.0/legalcode
Keywords: Social capital, Online community, Society 5.0, Human-centric, Sustainability, Women empowerment